about Rachel

Rachel Estrada Ryan has almost two decades of experience using her artistic and editorial gifts — in tandem with her strengths in strategic leadership and creative project management — for artists, entrepreneurs, government agencies, and organizations operating in the public, nonprofit, and private sectors of NY, NJ, and PA. She has been at the helm of MULTIRACHEL LLC (formerly known as Both is Better LLC), a boutique creative strategy firm, since 2002.

She has completed master’s level coursework in creative writing at Rutgers University in Camden, and has studied nonprofit governance and executive leadership as part of both the nonprofit management post-baccalaureate certificate program at Johns Hopkins University and the in-house management training program at Princeton University. Rachel graduated with a BA cum laude in psychology (and an English literature/creative writing concentration) from the University of Pennsylvania in 2000.

As a writer, Rachel has published hundreds of essays and articles. Her work has appeared in Writer’s Digest, Roger Ebert’s Journal on the Chicago Sun-Times website, AAA World, The Pennsylvania Gazette and Philadelphia Weekly, among other print and online publications. She has also written extensively about medicine and healthcare for a major healthcare system, Virtua, in South Jersey.

From 2017 to 2018, Rachel took a hiatus from freelancing to serve as the national director of communications for the Center for Employment Opportunities (CEO). The organization operated from 18 offices in six states during her tenure, with headquarters in NYC, and remains a leading provider of comprehensive employment services exclusively for formerly incarcerated men and women.

In her free time, she is currently expanding her artistic skill sets in a series of personal projects — which include apparel design, wood and stencil work, painting, and drawing — from the north shore of Long Island, New York, where she recently relocated with her husband and four children, and their beloved family shih tzu, Dory. In years past, Rachel has lived and/or worked in rural, suburban, and urban communities in and near Mercer, Atlantic, and Union Counties in New Jersey; Lower Manhattan, Harlem, and Long Island, New York; as well as the remote reaches of the Pocono Mountains, rural south central Pennsylvania, and almost every blessed inch of Philadelphia, where she lived from 1996 through 2010.